Note: Competitor pricing and features in this post were verified against Sked Social’s official site as of September 2026. Plans and pricing may have changed since publication.
Sked Social is an Australian-built social media management platform with deep Instagram tooling, a social inbox, and strong approval workflows for agencies. BulkPublish is a focused multi-platform publisher with flat-rate pricing across 15 networks. They overlap on multi-platform scheduling but Sked targets agencies and visual brands willing to pay for the inbox + approvals, while BulkPublish targets creators and small teams who want a focused publisher.
Here is how they compare in 2026.
Pricing Comparison
| Plan | Sked Social | BulkPublish |
|---|---|---|
| Free | 14-day trial | Free forever, 3 channels (1 per platform; X via pay-as-you-go credits), 1 post/day (any number of channels) |
| Grow | $69/mo ($58/mo annual), 6 profiles, 3 users (+$8/mo per extra profile) | - |
| Pro | - | $13.99/mo ($11.89/mo annual), 30 channels, 3 orgs |
| Accelerate | $199/mo ($166/mo annual), 10 profiles, 6 users (+$10/mo per extra profile, +$15/mo per extra user) | - |
| Business | - | $39.99/mo ($33.99/mo annual), 75 channels, 10 orgs |
| Custom | From $249/mo annual ($299/mo monthly) | - |
Sked Social Grow at $69/mo is about 5x the cost of BulkPublish Pro ($13.99/mo), for a fifth of the channel count (6 vs 30). Sked’s per-profile and per-user add-on fees ($8 to $15/mo each) compound the gap as you scale.
BulkPublish Plans at a Glance
| Free | Pro | Business | |
|---|---|---|---|
| Price | $0 | $13.99/mo | $39.99/mo |
| Annual price | $0 | $11.89/mo | $33.99/mo |
| Platforms | All 15 (X via pay-as-you-go credits) | All 15 | All 15 |
| Channels | 1 per platform (3 total) | 2 per platform (30 total) | 5 per platform (75 total) |
| Extra channels | $2.99/mo each | $2.99/mo each | $2.99/mo each |
| Posts per day | 1 | 30 | Unlimited |
| Scheduled posts | 3 in queue | Unlimited queue, 30/day | Unlimited queue, 100/day |
| Media storage | 100 MB | 2 GB | 10 GB |
| Organizations | 1 | 3 | 10 |
| Repeat posts | No | 10 | Unlimited |
Feature Comparison
| Feature | Sked Social Grow | BulkPublish Pro |
|---|---|---|
| Starting price | $69/mo (6 profiles, 3 users) | $13.99/mo (30 channels, 3 orgs) |
| Free plan | No (14-day trial) | Yes |
| Social accounts / channels | 6 | 30 (up to 2 per platform) |
| Scheduled posts | Unlimited | 30 posts/day |
| AI caption generation | Yes (unlimited) | - |
| Social inbox | Yes (DMs, comments, mentions) | Yes (DMs, comments, reviews; Pro and Business) |
| Link in bio | Yes | - |
| Stories with link stickers | Included | - |
| Shoppable tags | Included | - |
| LinkedIn Documents | Included | - |
| Approval workflows | Included | - |
| Branded approval portal | Included | - |
| Social listening / competitor tracking | Included | - |
| PDF/Excel reporting | Included | - |
| Google review management | Yes | - |
| API access | - | Included on all plans |
| Post recycling | - | Yes (10 on Pro, unlimited on Business) |
Channels Supported
Sked Social supports Instagram, Facebook, TikTok, LinkedIn, X, Threads, Pinterest, YouTube, Google Business Profile, and Snapchat, 10 platforms (Threads and Snapchat publish through notifications rather than fully automatically).
BulkPublish supports Instagram, Facebook, X, LinkedIn, TikTok, YouTube, Pinterest, Threads, Bluesky, Mastodon, Google Business Profile, Discord, Telegram, Tumblr, and Snapchat, 15 platforms with first-class auto-publishing on each, Snapchat included.
Where Sked Social Wins
Sked Social is built for agencies and visual brands that need management beyond just scheduling.
- Instagram-first depth: Sked started as an Instagram tool and remains particularly strong there. Auto-publishing of Stories with link stickers, shoppable tags, and grid preview are well-tuned for Instagram-led brands.
- Social inbox: Unified inbox for DMs, comments, and mentions across all connected channels. Reply to engagement without bouncing between platforms.
- Approval workflows + branded portal: On every paid plan, Sked includes customizable multi-step approval flows and a no-login-required branded portal for client review. Strong fit for agencies that bill per client.
- Users included in the price: Grow includes 3 users and Accelerate 6, so a small team does not pay per seat from day one (extra users on Accelerate are $15/mo each).
- Social listening + competitor tracking: Track 5–20 competitors (depending on plan) plus brand sentiment alongside scheduling.
- PDF/Excel reporting: Client-ready reports on every paid plan.
- Google review management: Reply to Google Business reviews from inside Sked.
If you are an agency managing visual brands across Instagram and Facebook with a need for client approvals, branded portals, and a unified inbox, Sked Social is purpose-built for that workflow.
Where BulkPublish Wins
For creators and small teams who do not need agency client management, BulkPublish is dramatically cheaper and broader.
- Price: BulkPublish Pro at $13.99/mo vs Sked Social Grow at $69/mo. That is roughly 5x cheaper for the publishing job alone.
- More channels per dollar: 30 channels on BulkPublish Pro for $13.99/mo vs 6 profiles on Sked Grow for $69/mo. To match BulkPublish Pro’s channel count on Sked, you would need to layer 24 add-on profiles at $8/mo each (+$192/mo) on top of Grow, total $261/mo.
- More platforms: BulkPublish covers 15 networks including Mastodon and Bluesky as first-class, and auto-publishes Snapchat Stories, Saved Stories, and Spotlight. Sked covers 10, and its Snapchat and Threads support is notification-based publishing only.
- Real free plan: BulkPublish offers a free forever plan with 3 channels and 1 post/day. Sked Social is trial-only (14 days).
- Multiple organizations on Pro: BulkPublish Pro includes 3 workspaces; Business includes 10, at no extra charge.
- API on every plan: Full REST API on free, Pro, and Business.
- Repeat / evergreen posts: Built-in post recycling on Pro (10) and Business (unlimited). Sked does not include native recycling.
- No per-account upcharge math: BulkPublish channels are flat-rate within plan limits.
The Bottom Line
Sked Social and BulkPublish target different jobs. Sked is built for agencies and visual brands that need a unified inbox, client approval portals, social listening, and Instagram-specific publishing depth. The Grow plan ($69/mo) is well-positioned for agencies billing clients monthly, those features earn the price.
BulkPublish is a focused publisher. It has a social inbox on Pro and Business, but it does not do client approval portals, social listening, or competitor tracking. What it does is publish to 15 platforms cheaply and predictably.
For creators, freelancers, and small teams whose primary job is multi-platform publishing rather than agency-style client management, BulkPublish Pro at $13.99/mo flat delivers more channels across more platforms at a fraction of Sked’s $69/mo entry price. If you genuinely need agency tooling, Sked earns its higher tier, but for the publishing job alone, BulkPublish is the right shape and the right price.
