Buffer vs Postly

Comparison · 2026

Buffer vs Postly

Pricing, supported platforms, strengths, and best-fit use cases, side by side.

Note: Pricing and features were sourced from each vendor's official site; verify current pricing directly. Last reviewed September 2026.

Buffer: Simple per-channel scheduler with a clean UI and real free plan.
Postly: Per-channel scheduler with unlimited seats and workspaces.

Pricing Comparison

PlanBufferPostly
Starting price$5/channel/mo$16/mo (Pro, 5 channels, billed yearly)
Pricing modelper-channelper-channel
Free planYes7-day trial
Platforms supported119

Platform Support

Buffer supports 11 networks. Postly supports 9 networks. They overlap on 7 networks. BulkPublish is included for context.

PlatformBufferPostly BulkPublish
Facebook
Instagram
X (Twitter)
TikTok-
YouTube
Threads-
Bluesky-
Pinterest
Google Business Profile
LinkedIn
Mastodon-
Discord--
Telegram-
Tumblr--
Snapchat--
WhatsApp Business--

Where Buffer Wins

Buffer website screenshot
Buffer's website, captured September 2026.
  • Clean modern UI
  • Real free plan (3 channels)
  • Simple per-channel pricing
  • Native mobile apps

Trade-offs

  • Costs scale linearly with channel count
  • No native recycling
  • Limited team features

Where Postly Wins

Postly website screenshot
Postly's website, captured September 2026.
  • Unlimited team members and workspaces on Pro
  • Telegram and WhatsApp channels
  • Effective $3.20 per channel per month
  • Modular add-ons instead of forced tier jumps

Trade-offs

  • No free plan
  • API access is a $12/mo add-on
  • Next tier up jumps to $299/mo

Best For

  • Buffer: Solo creators managing a handful of accounts
  • Postly: Small agencies wanting unlimited seats at a low per-channel price

Considering Both? Try BulkPublish

BulkPublish covers 15 platforms (Facebook, Instagram, X (Twitter), TikTok, YouTube, Threads, Bluesky, Pinterest, Google Business Profile, LinkedIn, Mastodon, Discord, Telegram, Tumblr, and Snapchat) with flat-rate pricing. Pro at $13.99/mo includes 30 channels and 3 organizations; Business at $39.99/mo includes 75 channels and 10 organizations. A full REST API ships on every plan, including the free tier.

BulkPublish website screenshot
BulkPublish's website, captured September 2026.
  • Free: 3 channels (1 per platform; X via pay-as-you-go credits), 3 posts/day, each to every channel
  • Pro: $13.99/mo ($11.89/mo annual): 30 channels, 30 posts/day to every channel, 3 orgs
  • Business: $39.99/mo ($33.99/mo annual): 75 channels, unlimited posts/day, 10 orgs

Try BulkPublish free →