Social Media Scheduling for Virtual Assistants in 2026 [Updated Guide]
BulkPublish is a social media scheduler for virtual assistants. A VA usually runs social media for several clients who each have their own accounts, their own tone and their own ideas about what should have gone out yesterday. BulkPublish keeps each client in a set of their own, labels every post and file by client, and can hold a post until the client approves it. The batch for next week can be built in one sitting for all of them.
Updated October 2026. The limits, post types and integrations below are read from the app itself every time this site is built.
The networks this audience uses most
These are the networks this page is about, with what BulkPublish can publish to each and the caption length it checks before a post is queued. Every one has a guide of its own.
| Network | What you can post | Caption limit |
|---|---|---|
| Post, Reel, and Story | 63,206 characters | |
| Feed Photo, Feed Video, Reel, Story, and Carousel | 2,200 characters | |
| Post, Gallery, PDF Carousel, and Article | 3,000 characters | |
| Pin, Video Pin, and Carousel | 500 characters |
That is where this kind of work usually goes, but it is not the limit. BulkPublish publishes to 15 networks in total, and one post can go to every one you have connected in the same click. The rest are:
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X / Twitter -
TikTok -
YouTube -
Threads -
Bluesky -
Google Business -
Mastodon -
Discord -
Telegram -
Tumblr -
Snapchat
What this workflow needs
What looking after several clients’ accounts needs:
- Channel sets. Group the accounts that belong together and publish to the whole group in one click, rather than picking accounts one at a time.
- Post approvals. A post can wait for a second pair of eyes. Whoever signs off approves or rejects it, and only an approved post reaches the queue.
- Labels. Tag posts and media so the calendar filters down to one campaign, one account or one month.
- Bulk publishing. Paste or upload a batch and the whole set is created at once, each post checked against its own network before it is queued.
Working with AI agents
For a VA this means an assistant can draft each client’s week from their notes, file it under their label and leave it waiting for their approval.
BulkPublish runs a hosted MCP server, so an AI assistant can do this work with you instead of you copying its answer into another tab. It exposes 20 tools over OAuth: an agent can see your channels, draft a post, put it in the queue, publish it and read the numbers back afterwards. Nothing to install, no API key to paste.
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Claude -
ChatGPT -
Grok -
Grok Bot -
Muse -
Manus -
Cue -
Cursor -
Antigravity -
Codex CLI -
Gemini CLI -
Windsurf -
VS Code -
Cline -
Warp -
OpenClaw -
Hermes
Every assistant we support has a setup guide of its own.
Getting started
- Create an account. The free plan does not ask for a card.
- Connect the channels in the table above. Each one is a normal sign-in on that network’s own site, and you can disconnect it whenever you like.
- Set the slots you want to post on, or bring a batch in and give each post its own time.
- Look at the queue the next morning. Anything a network refused says so in that network’s own words, and can be sent again.
Common questions
Can I manage several clients from one login?
Yes. Each client’s accounts can be a channel set, and labels filter the calendar down to one client at a time.
Can clients approve posts before they are published?
Yes. A post can be held for approval and only reaches the queue once it has one. A rejection comes back with the reason attached.
Can I build a week for every client at once?
Yes. A batch of posts is created in one go, each with its own network and time, and checked against each network before it is queued.
How many client accounts can I connect?
That depends on the plan. The pricing page lists how many channels each one connects.
Is there a free plan?
Yes, and it does not ask for a card. The pricing page lists what each plan connects and how much it posts.
Can an AI assistant post for me?
Yes. The hosted MCP server lets an assistant draft, schedule, publish and read your analytics over OAuth, with nothing to install and no key to paste.
Still stuck? The Help Center walks through it step by step.
Other audiences
BulkPublish has a page for each of these too.
Try it
Create an account, connect your channels, and your first post can be scheduled a couple of minutes later. Free plan, no card, cancel whenever you like.