Schedule and bulk publish Google Business posts

BulkPublish is a social media scheduler built for people who post to Google Business a lot. Connect your account once and you can plan a content calendar, auto-post on a repeating queue, and bulk upload a month of content in one go, whether you work from the app, a CSV, an RSS feed, the REST API or an AI agent. The same click can cross-post to every other network you have connected.

What you can publish to Google Business

BulkPublish supports 3 Google Business post types. Each one is checked before it is queued, so a post Google Business would reject never reaches your content calendar.

Post typeMedia
Update Optional, up to 1 image
Event Optional, up to 1 image
Offer Optional, up to 1 image

Google Business limits and specs

These are the character limit, image sizes and video specs BulkPublish checks before a post is queued. They match what Google Business itself accepts.

LimitValue
Caption length1,500 characters
Image formatsJPG, JPEG, PNG
Max image size5 MB
Images per post1
ThreadsNot supported on Google Business

Google Business analytics

Google Business has no public metrics API, so per-post numbers are not available. Link clicks are still tracked, because BulkPublish measures those itself through its own short links on every platform.

How to connect Google Business

  1. Create a BulkPublish account. The free plan connects three channels and does not ask for a card.
  2. Open Channels and choose Google Business.
  3. Sign in with Google Business and approve the permissions. BulkPublish stores the token, refreshes it on its own, and tells you if it ever needs reconnecting.
  4. Write a post, pick a time, and queue it. There is nothing else to install.

Ways teams use the Google Business integration

  • Bulk upload a month of Google Business posts from a CSV in one pass, then let the queue send them out at the times you set.
  • Write once and cross-post everywhere. The same post, adapted per network, goes to Google Business and every other connected channel together.
  • Turn a blog or podcast RSS feed into an automatic Google Business post the moment a new item appears.
  • Ask an AI agent to draft the week, review it in the content calendar, and approve it. The agent schedules to Google Business through the MCP server.

Who publishes to Google Business this way

Each of these has a page of its own, with the networks and the features that audience leans on.

Post to Google Business from an AI agent

The hosted MCP server exposes 51 tools over OAuth 2.1, so Claude, ChatGPT, Grok, Cursor and any other MCP-compatible agent can draft, schedule, publish and read Google Business analytics for you. There is no API key to paste and nothing to run locally.

See all supported agents

Google Business API access

Everything on this page is available programmatically. One REST endpoint publishes to Google Business and every other channel, with SDKs for Node and Python, a Postman collection, and first-party nodes for n8n, Zapier, Make and IFTTT.

Read the API docs

Free Google Business tools

Free to use, no sign-up. They are handy while you are writing the post, and you can schedule the result here when you are done.

Browse all free tools

Frequently asked questions

Can I schedule Google Business posts in advance?

Yes. Pick any future time in your own timezone, or drop the post into a recurring queue slot and BulkPublish picks the next opening for you. Scheduled posts publish on their own, so nothing on your phone has to be awake.

Can I auto-post to Google Business automatically?

Yes. A recurring queue publishes on a repeating weekly pattern without you choosing a date each time, and an RSS feed can auto-post to Google Business the moment a new item appears. Both run on our servers, so they keep working while you are offline.

How many Google Business posts can I schedule at once?

As many as your plan allows. Bulk Compose takes a CSV or a pasted list and turns it into a full schedule in one pass, so a month of Google Business content is one upload rather than thirty separate posts.

Can I plan a content calendar for Google Business?

Yes. The calendar shows every scheduled post across all your channels at once, so you can see what is going out on Google Business next to everything else, drag a post to a new slot, and spot the gaps before they happen.

What is the Google Business character limit?

1,500 characters per post. BulkPublish counts as you type and blocks anything over the limit before it is queued, so you find out while you are writing instead of when the post fails.

Can I post to more than one Google Business account?

Yes. Connect as many Google Business accounts as your plan allows, group them into channel sets, and publish to the whole set at once. Each account keeps its own schedule, its own analytics and its own token.

Do I get Google Business analytics?

Published posts are checked for their numbers and shown next to every other channel, so you can compare Google Business engagement against the rest without switching tabs. Link clicks are measured by BulkPublish itself, so they are available even where Google Business reports nothing.

Is there a free Google Business scheduler plan?

Yes. Three channels and thirty posts a month, with no card required. Google Business counts as one channel per connected account.

Still stuck? The Help Center walks through it step by step.

BulkPublish publishes to 15 networks. Every one has a guide like this.

Start publishing to Google Business

Connect your account and schedule your first post in a couple of minutes. Free plan, no card, cancel whenever you like.

Get started free See pricing